Writing for the Web:
Guidelines for MIT LibrariesWeb Advisory Group > Writing for the Web > Writing Guidelines
Use parallelisms
People like patterns
- We grasp the information more quickly if we can anticipate the pattern.
- We try to see patterns in information even when there are none.
- When we have to switch patterns, we use extra mental energy.
Yes, uses parallelism : Interlibrary Loans
- If you are a member of the MIT community interested in borrowing materials from other libraries, use our Interlibrary Borrowing Service.
- If you are not a member of the MIT community and wish to borrow our materials, see our Document Services Department.
No: Members of the MIT community interested in borrowing library materials not held by the MIT Libraries should contact the Interlibrary Borrowing Service.
Document Services lends original materials owned by the MIT Libraries to other institutions. It also provides photocopies, including copies of dissertations and theses.
Writing Guidelines
useful headings | headings2 | first few words | active voice
set the context | use lists | imperatives | parallelisms
simpler words | fragments | descriptive links | combine guidelines
hennig@mit.edu
29 July 99